The Jacksonville Jaguars don’t win much, but they have been winning where it matters: the bottom line.
Forbes is neither pro-Jacksonville Jaguars nor anti-Jacksonville Jaguars, but they continue to deliver good news to a team that seldom has any. For all of the losses surrounding the team and the small market in Jacksonville, the Jags continue to find a way to create value.
In the 2017 sports franchise rankings by Forbes, the Jaguars come in at 42nd in the world with a valuation of $1.95 billion. That represents a one-year change of 32 percent.
To put this in perspective a bit, among the top-50 most valuable sports franchises the Jaguars are a more valuable franchise than the Kansas City Chiefs ($1.88 billion), Cleveland Browns ($1.85 billion), Tampa Bay Buccaneers ($1.8 billion), and New Orleans Saints ($1.75 billion). Outside the NFL, the Jaguars are also more valuable than soccer clubs Chelsea ($1.845 billion) and Arsenal ($1.93 billion), as well as MLB franchises the Los Angeles Angels of Anaheim ($1.75 billion) and St. Louis Cardinals ($1.85 billion) and the Brooklyn Nets of the NBA ($1.8 billion).
This is incredibly impressive for a small market team like the Jaguars. There is no excuse for the Angels and Nets, coming from the two largest media markets in the nation, to be less valuable than a team that has barely managed to stay competitive in the NFL while still being a small market.
The credit for this, of course, belongs to Jags owner Shahid Khan and the incredible team has assembled to lead the franchise. This stretches far beyond the field.
Under Khan, the Jaguars have jumped from just $770 million when Khan…
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